Every brand has a story, but not all brands know how to tell their story. When the story gets lost in translation, everyone loses – those working for the brand and those buying (or not buying!) from the brand. Here are our top tips on how to keep your brand story at the centre of […]
At The Brand Collective, we free businesses from the pressure of building their brand online and initiate a social media strategy that best suits your unique brand. Our team of experienced professionals understands the intricacies of social media platforms, the latest trends, and best practices. Here’s how our social media agency can assist you in
It’s time to tap into the incredible resource that is UGC (user-generated content). Here we share a simple guide as to why you need to be leveraging UGC in your marketing strategy and how you can use this goldmine of stellar content created by your very own customers, fans, and followers. Before we continue, it’s
A simple guide to using UGC (user-generated content) in your marketing strategy Read More »
Every brand – big or small – tells a story. It is in the intricate details of colour, words, imagery, effective communication, and service that form a larger narrative; and will be the reason customers continue to support your company. Whether you are the CEO or an employee – consider your role in ‘telling the
Three quotes to inspire your company’s brand story Read More »
Photo by Prateek Katyal on Unsplash Social media can be both a blessing and a curse when it comes to your company’s online reputation. The opinions of followers, customers and clients are crucial to a brand’s online presence. Good reviews and conversations about your products and services can boost sales. Conversely, negative interactions can lower
The Importance of Social Media Reputation Management Read More »
Photo by Campaign Creators on Unsplash Supporting local has become a huge thing among many South African brands – Some take off with immediate effect, while others need a little push in the right direction. To create a successful local marketing strategy, you need to understand your customer and keep up with the latest market
Marketing Local Brands is That Much Easier with a Smart Digital Marketing Strategy Read More »
Photo by RODNAE We write, a lot. And we design even more. Daily. Hourly, in fact. We use roughly 500 words a minute and, we want to say even more artboards, but that may be a large exaggeration. Regardless, we do this because that is what we’re good at. It’s our job. It’s our passion.
By Haylee Browne It may surprise you to know that today there are still entrepreneurs and business owners who will not invest in Professional Graphic Design. The reason for this tends to vary across generations, with a handful of Boomers dismissing the value of good Professional Graphic Design, while select millennials believe the clever use
The Benefits of Good Professional Graphic Design Read More »
Photo by Charles Deluvio on Unsplash If you run a business and still don’t know what SEO is, you’ve very likely to be missing out on a massive opportunity. But don’t beat yourself up, it’s tough being a business owner and keeping up to date with everything. So, we’ll help you out and give you
Don’t Be SEO Slow! Learn How Search Engine Optimisation Can Help Your Business Read More »
Photo by Giorgio Trovato on Unsplash On Tuesday, 16th November 2021, The Brand Collective took a step in the right direction and attended the Famous Brands Hall of Fame Supplier Awards in Johannesburg, South Africa. These awards recognised a wide range of categories, from Top Marketing Supplier of the Year to Top Packaging Supplier of the Year.
