Business

social media on cell phone

How to choose the right social media agency for your business

Navigating the intricate realm of digital marketing requires expertise and innovation – and this is precisely where The Brand Collective comes into play. The Brand Collective specialises in digital media, brand marketing, advertising, and design. With our holistic approach, we help brands transcend the ordinary and achieve extraordinary results. In this blog, we will guide […]

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Marketing local brands

Marketing Local Brands is That Much Easier with a Smart Digital Marketing Strategy

Photo by Campaign Creators on Unsplash Supporting local has become a huge thing among many South African brands – Some take off with immediate effect, while others need a little push in the right direction. To create a successful local marketing strategy, you need to understand your customer and keep up with the latest market

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What to Consider When Choosing a Marketing Agency

Photo by Edu Lauton on Unsplash    So, you’re looking for a top marketing company in Durban, or perhaps South Africa, to take your business to the next level? With so many creative, flashy agencies to choose from, how do you go about choosing the one that is right for you and your business? Here are a couple of things to consider when on the

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Top Marketing Resolutions for 2021

Photo by Kelly Sikkema on Unsplash    It’s a new year – 2021 means fresh beginnings and a chance to hit the refresh button. Making New Year’s resolutions is a centuries-old tradition. Chances are you’ve already made personal goals and resolutions with your friends and family, but if you’re a business or marketing team, now is the perfect opportunity to set

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improve your company's ROI

Using Digital Marketing to Improve Your Company’s ROI

Photo by Daniel Öberg on Unsplash Using Digital Marketing to Improve Your Company’s ROI As times get tougher after the wreckage left behind from lockdown, businesses need to wisen up in order to survive. What this means on the marketing front, is that your company needs to be more strategic with the way you market and market for

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social_media_branding

The Importance of Branding Across Multiple Platforms.

The Importance of Branding Across Multiple Platforms. Last month we chatted about branding and creating an unforgettable brand. Branding is the base for any business, but it is more than just your logo and look and feel. Good branding comes into play with how successful your brand is in portraying its message across all platforms.

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