Every brand has a story, but not all brands know how to tell their story. When the story gets lost in translation, everyone loses – those working for the brand and those buying (or not buying!) from the brand. Here are our top tips on how to keep your brand story at the centre of […]
Storytelling is the one timeless technique that continues to captivate audiences and leave a lasting impact. When feeling overwhelmed by the noise of what latest marketing strategy to use, remember that you have it in you to tell a story – and that is a powerful tool. At its core, storytelling taps into the fundamental
At The Brand Collective, we free businesses from the pressure of building their brand online and initiate a social media strategy that best suits your unique brand. Our team of experienced professionals understands the intricacies of social media platforms, the latest trends, and best practices. Here’s how our social media agency can assist you in
“Velvet is not just a coffee shop, it’s a pretty special community. It’s a space to work, connect, be inspired, grab a tasty snack and just enjoy the good life in the upper highway area” – Gillian, owner of Velvet To kick off our new series, ‘Meet the Maker,’ we are featuring a local coffee
Meet the Maker – showcasing stories of local brands Read More »
Every brand – big or small – tells a story. It is in the intricate details of colour, words, imagery, effective communication, and service that form a larger narrative; and will be the reason customers continue to support your company. Whether you are the CEO or an employee – consider your role in ‘telling the
Three quotes to inspire your company’s brand story Read More »
Photo by Giorgio Trovato on Unsplash On Tuesday, 16th November 2021, The Brand Collective took a step in the right direction and attended the Famous Brands Hall of Fame Supplier Awards in Johannesburg, South Africa. These awards recognised a wide range of categories, from Top Marketing Supplier of the Year to Top Packaging Supplier of the Year.
Image by Pixabay It’s September, which means that the chilly, winter weather is almost over, and a beautiful, warm South African summer beckons – waiting for us just around the corner. Spring brings with it new beginnings, and so it is the perfect time to start spring-cleaning your social media marketing strategy. In the spirit of spring, we thought we would share some top tips to help you grow your brand awareness and social media
4 Ways to Grow Your Social Media Following This Spring Read More »
Photo by Adam Jang on Unsplash Photo by Markus Winkler on Unsplash February is the month of love, and we’re crushing on a few local brands who we think have some super-hot marketing strategies. Photo by Brett Jordan on Unsplash Nandos is the epitome of a savvy marketing strategy, and this local brand delivers cheeky, hilarious content across all their public marketing platforms. We love their brand consistency and their commitment to keeping up with current
For the Love of Marketing – Local Brands We Have a Crush On Read More »
